Currency Economy

UK advertising watchdog classifies crypto ads as ‘red alert’

Cryptocurrency14 minutes ago (Jul 10, 2021 06:00AM ET)UK advertising watchdog classifies crypto ads as ‘red alert’

UK advertising watchdog classifies crypto ads as ‘red alert’

Amid the United Kingdom taking a tougher regulatory stance on the cryptocurrency industry, a major local advertising industry organization has announced a crackdown on crypto ads.

The Advertising Standards Authority (ASA), the U.K.’s independent advertising regulator, plans to launch a major effort this month to hunt and shut down misleading crypto adverts, the Financial Times reported Friday.

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